Marketing ROI that Maximizes Your Advertising Dollars
I have attended a few conferences of late and I have noticed an underlying theme among presentations, lunchtime discussions, and… Read More
Read MoreDon’t Forget the Emotional Side of Internet Marketing
A book by Sheena Iyengar, a Columbia Business School professor, says that humans process any information either through an automated… Read More
Read MoreAdvergaming: A Brand New World for Marketing Strategy
Product placement in movies is not the only strategy that marketers use to both educate and entertain the audience. The… Read More
Read MoreTips to Improve Your Website’s Sign-Up Experience
Including a sign-up box in your website design cis the best way to collect email addresses for your mailing list.… Read More
Read MoreBoost Your Sales with Unique Product Descriptions
If you own an ecommerce store or plan to set up one, putting efforts to develop unique product descriptions can… Read More
Read MoreMarketing Strategies to Convert Online Contacts into Customers
Marketers need to make changes in their company internet marketing strategies as the new age social marketing calls for new… Read More
Read MorePublishers Unable to Offer Audience Targeting Capabilities Expected by Advertisers
Although it is a relatively new method, advertisers are adopting real-time bidding more eagerly than publishers. This may result in… Read More
Read More4 Tips for Local Marketing Success
Rather than going global, many small businesses are going local. With the growing importance being given to searcher location by… Read More
Read MoreThree Personal Branding Assessment Tools
A majority of marketers constantly monitor and analyze the results of their online marketing efforts. This is essential to find… Read More
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