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Category: Website Development

Website Design – Five Blunders You Should Avoid

By Gordon Fletcher  On 15 Feb, 2011 |  In: Website Development | Tags: analytics, navigation, website design | 0

The design of your website is critical for the success of your online business. If a website looks great, but… Read More

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Monitor Your Website to Prevent Loss of Business

By Gordon Fletcher  On 24 Feb, 2011 |  In: Website Development | Tags: analytic tool, website analytics, website design | 0

A broken sign-up form or a cart failure can result in significant loss of business. The longer you take to… Read More

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Use Effective Web Fonts on Your Website

By Barry Byers  On 2 Mar, 2011 |  In: Website Development | Tags: web designing, web fonts, website design | 0

With the use and development of Cascading Style Sheets, web typography has a reached a new height. Web designers now… Read More

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Tips to Gain Your Customer’s Trust

By Gordon Fletcher  On 3 Mar, 2011 |  In: Website Development | Tags: website content, website design, website security | 0

Security is the greatest concern for internet users considering an online purchase. Potential customers won’t make a purchase even at… Read More

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Using Testimonials for Increasing Conversion Rate

By Gordon Fletcher  On 8 Mar, 2011 |  In: Website Development | Tags: conversion rate, testimonials, website design | 0

A major factor that determines your website’s conversion rate is its credibility. Customers who visit your site can comfortably share… Read More

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Split Testing Your Website

By Gordon Fletcher  On 11 Mar, 2011 |  In: Website Development | Tags: multivariate testing, Split testing, web pages, website design | 0

Split testing in simple terms means creating variations in your website design to test the effectiveness of one or more design… Read More

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Don’t Forget the Emotional Side of Internet Marketing

By Barry Byers  On 17 Dec, 2010 |  In: Marketing Strategy, Website Development | Tags: marketing, web design | 0

A book by Sheena Iyengar, a Columbia Business School professor, says that humans process any information either through an automated… Read More

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Tips to Reduce Your Website Loading Time

By Gordon Fletcher  On 31 Mar, 2011 |  In: Website Development | Tags: loading time, SEO specialist, website usability | 0

Whether the purpose of your website is selling or providing information, loading time has a significant impact on its usability.… Read More

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Features to Improve Website Usability

By Gordon Fletcher  On 7 Apr, 2011 |  In: Website Development | Tags: Web traffic marketing, website, website usability | 0

The success of your website depends on the opinions of its users. Regardless of your target market, the basic goal… Read More

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Four Plugins for Mobile Friendly WordPress Websites

By Gordon Fletcher  On 8 Apr, 2011 |  In: Website Development | Tags: mobile plugins, mobile websites, WordPress | 0

Mobile penetration is increasing rapidly and many of these mobiles have internet accessing capabilities. With the increase in use of… Read More

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