Online Targeting – User Attitudes and Preventive Measures
According to a 2011 survey by Krux Digital, 87 percent internet users said that having to view ads in return… Read More
Read MoreStrategic Marketing – Investment on Paid Media Vs Unpaid Media
Although the increase in investment on digital advertising was expected, plans of agencies and brand marketers to increase spending on… Read More
Read MoreFour Ideas to Test Ad Text Display URL
Continuous testing is essential for successful paid search and one of the ad text elements you can play with is… Read More
Read More5 Tips on Setting Up a Google Adwords Campaign
Setting up a Google adwords campaign gets more and more complicated by the day. I am not sure how any… Read More
Read MoreFacebook Ads – Performance Based on CTR and CPC
ROI has always been a big question mark when it comes to social media marketing. With the total spending on… Read More
Read MoreTips for an Effective PPC Campaign
PPC or pay per click advertising is an effective internet marketing strategy, which can bring in quicker results when you… Read More
Read MoreUsing PPC Advertising for Your Local Business
Using PPC advertising for your local business can give a boost to your internet marketing efforts, provided you apply it… Read More
Read MoreThe Three Key Zones of Internet Marketing for Better Results
For a marketing professional or business owner to get the most out of their marketing investment, it really comes down… Read More
Read MorePPC Campaign – Diagnosing and Solving Issues
PPC campaigns are an important part of internet marketing. But development of a PPC campaign is a tedious process. You… Read More
Read MoreRefine PPC Ad Copy to Increase Site Traffic
PPC advertisements can be an excellent internet marketing platform for attracting more traffic to your site. However, as the cost… Read More
Read More