Reflections on Obama, Social Media
The day before Obama beat out McCain in the 08 election, I was attending Marketing Week, Toronto listening to one… Read More
Read MoreSynch Up and Cross Promote Your Email, Newsletter, and Online Marketing Activities
Are you running email campaigns? What about sending out newsletters, blogging, and managing PPC campaigns? If you are doing all… Read More
Read MoreSocial Media Marketing and Public Relations Campaigns
To continue on the topic of my last post, the com.motion social media poll” clearly indicates that social media spend… Read More
Read MoreSocial Media Marketing on the Rise in 2009
Com.motion just published some very telling statistics about the social media landscape in ‘08 and where it is heading in… Read More
Read MoreTis the Season to Adjust Your PPC Campaigns
The holiday season is upon definitely upon us! Shoppers are just starting their shopping scramble. With maybe a little more… Read More
Read MoreThe Dove Evolution: A Model of Viral Marketing
When I think “viral marketing”, one of the first campaigns that come to mind is the Dove Campaign for Real… Read More
Read MoreRogers Communications Announces Employee Cut Backs
And the bad news just keeps on coming for Rogers Communications. Rogers Communications has just announced a vague number of… Read More
Read MoreTop 5 Tips to Surviving the Social Media Landscape
Last week, my post was entitled “Getting Comfortable with Social Media”. I would like to follow up that post with… Read More
Read MoreCanadian Entrepreneur Ted Rogers Dies in Home
Ted Rogers, founder of Rogers Communications, has passed away in his home at the age of 75. Ted Rogers has… Read More
Read MoreMy Two Cents on the Uphill Battle of ROI Measurement
Google Analytics is a powerful tool that provides a ton of information and statistics that, if installed and interpreted correctly,… Read More
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