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Archives: Blog

Marketing Remains a Critical Issue for SMBs’ Selling Products Offline

By Barry Byers  On 24 Jun, 2008 |  In: Internet Marketing | Tags: Online Marketing | 0

June 24, 2008 – The growing importance of online marketing to small and medium-sized businesses (SMBs) was re-emphasized again today… Read More

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Consumer Demand Making Video, YouTube an Online Marketing Must

By Barry Byers  On 23 Jun, 2008 |  In: Internet Marketing | Tags: Online Marketing | 0

Exploiting consumer demand for videocsting and online videos on YouTube is the next challenge for those in the online marketing… Read More

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Canadian Mobile Search, Online Marketing Capabilities Boosted

By Barry Byers  On 17 Jun, 2008 |  In: Internet Marketing | Tags: mobile marketing, mobile search | 0

Recent Canadian newspaper coverage highlights the growing impact that mobile search will have on online marketing as stories about the… Read More

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Online Marketing and Advertising Advice for “SMEs”

By Barry Byers  On 5 Jun, 2008 |  In: Internet Marketing | Tags: Add new tag, Online Marketing, pay-per-click, Search Engine Optimization | 0

As online marketing and advertising begin to outstrip traditional advertising media – TV, radio and print –  as the medium… Read More

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Online Marketing: Advice for Staying “Out of the Pits” and Not Getting Lapped

By Barry Byers  On 21 May, 2008 |  In: Internet Marketing | Tags: Add new tag | 0

Reading the marketing and advertising trade journal Advertising Age, I was struck by how the comments made by AdAge‘s Guest… Read More

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Internet Marketing through ‘Social Networking’ Your Company’s WebSite – MySpace, Facebook, and now, Google Break Down Barriers

By Barry Byers  On 13 May, 2008 |  In: Social Media Marketing |  | 0

May 12, 2008 – Internet marketing sites are “a-Twitter” – forgive the pun – with talk of recent moves by… Read More

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SEO Copywriting for Newbies: Day 25 – Views from a Small Fry on the Big Fish, Google and the Direction of Social Marketing

By Barry Byers  On 7 May, 2008 |  In: Search Engine Optimization | Tags: SEO copywriting, social marketing, Social Media Marketing | 0

My new boss is now officially as jaded as the lawyer I used to be. . . . On my… Read More

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Local Search Rankings in Small Markets Can Prove Arbitrary

By Barry Byers  On 7 May, 2008 |  In: Search Engine Optimization | Tags: local search, mobile search, Search Engine Optimization, SEO | 0

Chris Silver Smith at Search Engine Land put out a great piece on May 5th regarding what seems to be… Read More

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Financial Post Article on SEO: Battling to be on Google’s First Page

By Barry Byers  On 29 Apr, 2008 |  In: Search Engine Optimization |  | 6

Stephane Malhomme’s recent article in the Financial Post‘s “Small Business” section (April 21, 2008) regarding search engine optimization and how… Read More

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SEO Copywriting For ‘Newbies’ – Day 15: Tough Work? “Not So Much…”

By Barry Byers  On 22 Apr, 2008 |  In: Search Engine Optimization |  | 0

The maxim (mantra?) for an SEO copywriter is, as I was told on Day 1, “Content is King.” The key,… Read More

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