Mobile Applications – CanPages Thinking Outside the Book

By On 28, Sep, 2009 |  In: Mobile Advertising |  | 0

Yesterday I was talking about the effect smartphones were having on internet subscriptions and how companies like Fandango and Nationwide had developed mobile applications in order to simplyfy the lives of their current and potential customers .

Today, as I was checking in on the important people group on my Tweetdeck account, GetConnected announced that CanPages had introduced My Nearest;

Screen shot 2009-09-28 at 4.18.14 PM

My Nearest helps you locate various businesses near you (within 10km) such as banks/ATM’s, office shops , restaurants, malls, and much more. The app does work on the iPod Touch via WiFi but it uses the iPhone GPS to find locations near you.

The huge benefit of this app is you are getting information results from the national Canpages database which has more than 1 million business listings and growing. Needless to say, this app knows what it’s doing.

The only issue I can see with this free download is CanPages database of businesses. Other YP companies have tried voice powered search apps to locate businesses that are “near” you, however, they only provided businesses that were paying for advertising.

Still, let’s give CanPages credit for forward thinking and providing a free app to help consumers and build their brand.

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