SEO Copywriting For ‘Newbies’ – Day 10: This Copywriting Gig Is a Joke!

By On 17, Apr, 2008 |  In: Search Engine Optimization |  | 0

Ah!!!, the rich, creative life of an SEO copywriter…. When I tell my friends that I write for blogs and web pages they seem to be so much more impressed than saying I’m an ‘SEO copywriter’. Frick…most of my friends can’t even spell SEO…..

My, but this life as a “creative” is to be envied in this new, vibrant Web 2.O world! Why, just last week I spent the first week of spring sequestered in a budget rate conference room at the local Holiday Inn learning all the nuances of the fine art and science of search engine optimization. (Warm thanks to my bosses for having the courage to send me out in the corporate world to mingle with their clients.)

By the end of the 5th day of the Search Engine Academy course when Bob Gill of I2BGlobal seemed to have us raptly immersed in the gripping arcana of applying analytics to HTML to optimize our client’s web environment for Google’s all-seeing “‘bot”, I had a revelation. Only five of my colleagues were intrigued and delving headfirst into the undecipherable, the other four – “creatives” like me – were checking their e-mail. I could be content to focus on “content”. Liberation was at hand!

Wondering if there was anything humorous pertaining to my current plight I googled SEO jokes, SEO humour etc. Disappointment…. A lot of what I came up with were just recycled lawyer jokes. Being a former (now recovered) lawyer I have a keen sensibility for good lawyer jokes, but I was discomfited to think this was the quality of SEO joke writing. Most of the recycled lawyer jokes were not really good, or sadder to say, very new or funny. (E.g., What’s the difference between a catfish and an SEO copywriter? One is a cold-blooded, scum-suckin’ bottom feeder, and the other is just a fish….)

Then I found a dated but seemingly original compendium of SEO jokes by Matt McGee at I really don’t know what to make of my reaction to these quips. Is it sadder that after two weeks writing SEO copy I don’t get half these jokes, or sadder that I do? Kind of pathetic for a guy that couldn’t even spell SEO himself a couple of weeks ago.

But, to be included as just another hack SEO writer, I’ll give you my own spin on the recycled-lawyer-cum-SEO joke genre:

Q: What’s the difference between a web developer and God?
A: God doesn’t think he’s a web developer!

TTFN (tah tah for now)….

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