Category Archives: Search Engine Optimization
Out of the Mouths of…Google – How Twitter Links are Rated
As someone with a vested interest in SEO tactics, I’m always interested in what the official word is from the biggest players on the scene. Namely, Google, Facebook, Twitter, Yahoo. Every so often their officials put information out there that ……
Resolutions for your SEO Strategy
Now that the presents are opened and the left-over turkey is being made into sandwiches, we’re all slowly moving on to preparations for the New Year. Although resolutions are sometimes done alone, they can be done on a bigger level. ……
Easy Does It: Hiring Professionals SEO Firm
Recently I was talking with a group of friends about hiring professionals and trusting their services. We were talking specifically about medicine. All of us have young children and medicine is high on our list of concerns when it comes ……
Don’t Go Skipping Demographics: Seniors Count Too in SEO Strategies
A lot of people and businesses assume that the internet is a place where youth and business professionals work, promote themselves, and play. I have a hard time myself envisioning my 86 year old grandmother exploring the vast expanses of ……
Local Search Factors
When was the last time you used your phone book, either white or yellow pages™, to find information? What about Google or another search engine? If we are living parallel lives, you may have used the yellow or white pages™ ……
Ask Your SEO Company About Dynamic Number Insertion (DNI)
Coming from the yellow page industry, I have a background in call tracking. Back in the day, we used a unique phone number in every ad so at the end of each month, we were able to tell how many ……
Big Sites Dominating the Tail of Search
Here is a great video on the emergence of large horizontal content sites of the like we have not seen before. Horizontal sites are websites like Wikipedia that are completely broad with no target market, building content without a niche ……
Make SEO Understandable By Teaching the Lingo
When I was in school, I was taught that language could be exclusive to certain groups; if you don’t know what the terms mean, you can’t really be a part of the group. Remember Valley Girl speak? Not everyone spoke ……
Viral Marketing Any SEO Company would be Proud of
Last week I had lunch with a friend at Celadon House in Oakville. When the owner came by with the bill, he gave me a coupon for 250 CIBC airmiles that I could acquire by returning to the restaurant within ……
Local Search Advertising | Smartphones | Made for Each Other
Smartphones Ready to Jump Start Local Search Advertising ……
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