Author Archives: Mike
How To Set Up a Google+ Business Page
Recently Hubspot released a new eBook on how to use Google+ for business. In the eBook, they outlined a simple 5-step approach to setting up your business page, which I’m going to share with you here, as an Internet marketing ……
LinkedIn Optimization Tips
Earlier this week, as an Internet marketing company, we spoke about the importance of using keywords in your current and past work experience in your LinkedIn profile to improve the optimization of your profile, so that you can get found ……
Are You Ranking Well in LinkedIn?
Quite often, profiles are set up in LinkedIn to network, but many people don’t realize that LinkedIn is a search engine, and that it’s not that difficult to rank well for your keywords. Just as companies optimize their Websites to ……
Getting Started in Social Media
We’re often asked, as an Internet marketing company, how a company should get started in social media. We typically recommend starting off with researching your competitors on each social network before developing your strategy. You really want to get a ……
How Do You Know if Your Social Networking Works?
Looking to measure the results of your social networks, but don’t know where to start? In this post, as an Internet marketing company, we cover the basics of establishing goals and tracking your results through social media. You want to ……
Should You Use an eBook or an Event?
One of the first things that we look at, as an Internet marketing company, when building a marketing campaign for a client is the offer that is currently being communicated, if it’s an existing site. Many times we see that companies ……
Getting More Out of Your Traffic Through Retargeting
On average less than 15% of unique visitors to your Website convert to a lead, if you have a lead generation Website. And only 2% of prospects buy online if you have an ecommerce store. This means that between 85% ……
Launching a Social Media Campaign That Gets Results
Are you looking to launch a social media campaign or trying to get better results from your existing strategy? If so, this post will provide some helpful tips that we recommend as an Internet marketing company. We all know that ……
Using Social Media for Business
We are often asked, as an Internet marketing company, how to approach social media from a business perspective, so in this post, we’re going to cover the three key steps to achieve success. To achieve real, measurable results in social media, ……
Maximizing Your Sales Through Segmentation
Segmentation is such a critical component of Internet marketing. When developing your marketing campaigns, as an Interment marketing company, we recommend thinking about how you can segment your audience to maximize conversion. On the front end, from a traffic generation ……
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