According to Sam Decker of Bazaarvoice.com, approximately 68% of adult Canadians are online and many of them use the Internet for social communications, surfing and information-seeking. A lot of the social communication and information-seeking activities are utilized when researching products ……

As editor-in-chief of Wired Magazine Chris Anderson explains, the Long Tail illustrates the current movement from small purchases of mainstream products to larger purchases of uncommon ones. The vertical axis represents sales, which the horizontal axis represents number of products. ……

One popular trend that advertisers implement into their marketing strategy during a recession period is to transfer their offline advertising to the Internet. Hoag Levins of AdAge writes, “Many analysts now agree that when marketing budgets come under pressure in ……

Just like the title reads, Hollywood is bringing Facebook to the big screen; Zuckerberg should be even more proud. David Fincher’s “The Social Network,” opening October 1, 2010, will be giving Facebook users a telescopic view into the creation of ……