Monthly Archives: June 2008

Online Marketing Essential as 2/3rds of Consumers Research Products Online

How effective is online marketing in driving business to your company? Just how important is it to have an effective website that customers and potential customers can find and use to research the products and services you sell? Very effective ……

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Marketing Remains a Critical Issue for SMBs’ Selling Products Offline

June 24, 2008 – The growing importance of online marketing to small and medium-sized businesses (SMBs) was re-emphasized again today in a new report released by JupiterResearch. The report emphasizes the growing importance of online marketing not just for SMBs ……

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Consumer Demand Making Video, YouTube an Online Marketing Must

Exploiting consumer demand for videocsting and online videos on YouTube is the next challenge for those in the online marketing and Internet advertising industries. Media polling firm, Ipsos-MediaCT, reports a drop in the percentage of time active Internet users – ……

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Canadian Mobile Search, Online Marketing Capabilities Boosted

Recent Canadian newspaper coverage highlights the growing impact that mobile search will have on online marketing as stories about the release of Apple’s new 3G iPhone and Roger’s Communication’s Inc.’s proposed new cellphone plans hit the wires. It is expected ……

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Online Marketing and Advertising Advice for “SMEs”

As online marketing and advertising begin to outstrip traditional advertising media – TV, radio and print -  as the medium that will drive customers to their office or storefront (whether that is a digital online office or storefront on a ……

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